Marketing Digital & Social Media


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A very valuable channel in strategies


Social media can be a very valuable channel in inbound marketing strategies. Thanks to a combination of organic publications and payment strategies, such as promoted posts or ad campaigns aimed at generating clicks on our website, we can use social networks to attract visitors potentially interested in our brand. Once we have arrived there, the next step will be to have a strategy in place for them to become leads and start communicating with them on a regular basis.



Digital marketing strategy

Social media can be a very valuable channel in inbound marketing strategies. Thanks to a combination of organic publications and payment strategies, such as promoted posts or ad campaigns aimed at generating clicks on our website, we can use social networks to attract visitors potentially interested in our brand. Once we have arrived there, the next step will be to have a strategy in place for them to become leads and start communicating with them on a regular basis.

Social networks allow us to know a lot of insights about how our ideal clients behave and how they prefer to interact with us. We can even ask them questions directly to find out what they think without going through the entire process of a market study. But that's not all: social networks are also a privileged observatory to observe what competition does in their profiles and be able to deduce their strategy.

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